Providing innovation in trade shows, meetings and corporate events through cultural connection
What are the five secrets that help you find new ways that connect with audiences, create loyalty, and thrive?
Chris Day empowers businesses and corporate event producers to understand how to control the FLAME that will light their business KPI's and event popularity on fire.
With decades of "in the trenches" knowledge, dozens of awards, and a desire to help people create inspired and connected experiences that build business; Chris helps people and companies connect better with those who provide lifetime value to their bottom line by engaging what drives human behavior and passion.
ABOUT CHRIS
Chris Day, is the award winning marketing strategist, event innovator, and founder of Project Evolve: a strategic marketing think tank, culture lab and event consultancy.
He brings decades of advertising and experiential marketing success coupled with deep entrepreneurial drive for building high growth opportunities.
​
Chris spent several decades leading advertising and marketing agencies and considers himself a recovering ad agency executive. With his business partner, Jillian Reddish, they created their own firm to inspire innovative thinking by companies, and events to better connect with customers and clients by clearly understanding and empowering the elements that drive human passions and behavior.
​
His proven efforts have been recognized via awards like the American Marketing Association’s Marketing Excellence Award, two year’s in a row recognized with Folio’s Digital Momentum Award, led the marketing team that won #1 on TSE’s Fastest 50 list of fastest growing B2B trade shows three years in a row and TSNN’s Fastest growing show award as well as several Nichee Awards, ADDY Gold Awards and AMA MEA’s for work on USAA Bank, and PRN Awards for multilingual & multicultural acquisition campaigns for consumer and government brands.
Chris is a regular speaker around the world on the topics of marketing strategy, events and collaborative leadership and has served on a number of boards including the San Antonio River Foundation, UWPIAA Global Board of Governors, AMA regional chapter president, as well as the Americans for Safe Access and the Cannabis Doing Good Advisory committees. The New Mexico native is a graduate of Colorado State University’s College of Business and MIT’s Executive education program in digital marketing.
SPEAKING TOPICS
The secrets to using Culture Pathways to innovative high growth success in business and events.
We are all driven, as humans, by fundamental instincts, aspects of our upbringing and our basic and fundamental natures. We each have a variety of things that individually connect within us to create who we are. Those who understand the combinations, can unlock our minds and hearts to connect with us. Those who don’t are destined to reside on the surface. Peering in and wondering how do we achieve our goal of connecting with a person or group?
We can force and manipulate an audience to respond, but wouldn’t it be better if we built our ability to expand our businesses/events through common connectivity. Sometimes we stumble accidentally into a solution and people listen because we resonate at a personal level with a certain aspect. But most of the time, there is a difference between us that needs to be bridged. The wider our audience grows and the more we want to expand, the more likely that we need to understand the inner workings of the mind rather than simply going on what we see as the secret to an audience because we happen to agree with everything. Instead, we need to understand the five keys, and how to use their unique attributes to open a doorway to varied perspectives.
​
Join me for a look at what makes us fundamentally who we are and how to communicate across the expanse. Your mind needs to come wide open, and you need to be prepared to meet people who see the world through a different lens but bound by our unique humanity. If you can expand your understanding of the five keys, you can successfully expand your market.
Breaking through the Clutter: Marketing and the Mental landscape of brandbuilding
Having taught the science and art of brandbuilding and establishment to hundreds of companies across the US and Europe, Chris brings clarity to how an organization can successfully bridge the rational and emotional connections companies need in order to have a long lasting and memorable brand. Whether you think your brand needs an overhaul or it's only just beginning, Chris' "Marketing through the Clutter" talks and seminars help businesses resonate more clearly with their audiences and grow faster. His hands on approach will give you both things to think about AND action steps you can take to make a difference to your business success.
TESTIMONIALS
"Chris was one of the first leaders in the industry that I watched speak and really understood what he was saying and was able to connect with!"
​
Ashley Manning
Director of Operations at Trichomes Media
CONNECT WITH CHRIS DAY
Adding velocity to the growth relationship between culture, companies, and customers.
